Here are some tips which
tie in with our experiences.
Look Around
It's obvious but put
yourself in the shoes of your potential customers. Look at how other Websites in your
industry present themselves. Make a list of what you think they are doing right or wrong,
and if you were a customer ... would you think about giving them your custom?
Plan
You will want to be sure your business is ready
for E-commerce and need to know:
What are your products and services? How will your prices
compare with businesses which do not have Websites? How will
you process customers' orders? How will you look after sales
enquiries and aftersales? Can you guarantee satisfaction &
handle returns? Will you cope with overseas orders - or don't
you want them?
Just because your business thrives offline,
it does not necessarily follow you will sell as well online,
and some products are not so saleable due to high delivery
costs, liability issues or the real need for interpersonal
skills. If your business is not already a success, you will
need to think carefully before investing in a serious Web
presence. A realistic assessment now may save you time and
expense later.
Keep It Simple to Begin With
Dip your toe in the water! Too many attempts in the past
to build a complex Website never got off the ground because
of unrealistic expectations and increasing technical costs.
Identify your most basic objectives and build on these. Schedule
a review date for some months ahead when you will sensibly,
based on real results, be able to evaluate how and when to
move forward to the next stage. You may be surprised and change
your initial intentions! You may also have saved yourself
some money which you will be able to straight away put into
the appropriate (and at that point obvious) side of your new
Web Shop - costly mistakes NOT having been made!
Pick a Website Developer
It's easy to find a solution provider for your
intended Web Shop as there are so many about, but the difficulty
is finding one who has genuine, practical business experience
of their own, will actually listen to you to find what is
appropriate for you, and then construct it for you.
They have got to remove the hassle - so that you can concentrate
on the business, and if you want them to help you build the
online side of your business - who should you go to?
It can be almost as difficult as buying a new
house, especially for beginners. Issues like site hosting,
Domain Names, Email configuration, technical backup, credit
card issues and straight forward costs can be confusing, when
all you want to do is make sales and expand marketing. It
need not be so.
WE WANT
TO CREATE YOUR WEB PAGES and MAKE THEM SPECIAL - inside
out & back to front
Updating
Your Website for Yourself
Yes it's true. There was a time when perhaps
you couldn't and each occasion you needed to update something you
had to pay your Web designer to do it or invest in the time and
technology to do it yourself (and if it went wrong, still have to
pay your designer to put it right).
To keep your Website right up to date with important information
on the Superhighway, we can provide simple to use facilities
so that you can change details just by using the Web Browser
you are reading this page on now - nothing else is required.
So if you have a special offer you want to flash on and off
across your first page, or you need to change a part of your
site at a moment's notice - get us to set up your site so
that you can.
You may prefer to instruct and lean on us with all your content
alterations, most business people do, and they would not view
this any differently than they would to arranging for an expert
to regularly service their car - they have plenty of other
things to get on and manage. Or do you want us to install
the means so that you (or your staff) can easily do basic
updates on specified pages? Alternatively, perhaps you are
thinking about going on a short course to learn how to design
and manage your pages for yourself - then consider this: it
might make sense to have us create your Website to get you
properly launched risk-free, and then you take over, applying
what you learn a step at a time, appropriate to both your
level of skills and how much time you can realistically afford
to spare.
Now, you should obtain realistic quotes from whoever you
choose, and then come back to
star internetting - we'll tell you how much,
and advise you about any hidden extras or overheads the others
forgot to mention which you may or may not need! If you have
a strict budget, we'll work with you to achieve the most from
it. If we do a good job for you, we know you will want us
to do more later on, so there's no point us overcharging or
underperforming.
Remember - if you are just beginning, start with something
basic which can be expanded upon in a sensible, stepwise manner,
and in tune with your own experience. May we develop the opportunity
with you and create your Web Shop - was there ever a better
time? 
N.B. We register Domain
Names as a PART of
our Web Design service, for our customers - not as
a separate service solely for registrations
FLAUNT
YOUR PICTURES AND LET YOUR AFFAIRS sparkle!
WEB PAGES